Data Dictionary

Item Number Q250
NON INTEREST EXPENSE: MARKETING EXPENSE - DOMESTIC CREDIT AND CHARGE CARD MARKETING EXPENSE

Call confidentiality applies to FFIEC 031/041.

Series Start Date End Date Confidential? Reporting Forms
CPSNQ250 2013-09-30 9999-12-31 Yes FR Y-14A

Data Description:

Include domestic BHC issued credit and charge cards, as defined in item 1B, including those that result from a partnership agreement. Include both direct and allocated expenses. Report any expenses that are made to expand the company¡¦s card member and/or merchant base, facilitate greater segment penetration, enhance the perception of the company¡¦s credit card brand, and/or increase the utilization of the existing card member base across the spectrum of marketing and advertising mediums.

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Last update: Feb 19, 2026